Roswell, Georgia, is a community of 88,000 just north of Atlanta. Residents value quality of life, and their city, known as an upscale bedroom community, has been named one of Atlanta Magazine’s best places to live—twice. City leaders hope to expand Roswell’s identity so that it’s also viewed as a business friendly community actively seeking development and redevelopment projects. Leaders understood that to achieve this, the city’s building department must be perceived as consistent, efficient, and customer service-oriented—perceptions that didn’t previously exist. To turn things around, SAFEbuilt was contracted to provide building department and code enforcement services effective September 1, 2012.