The Czech Economic Development Certification Program sought to solve a challenge that many countries face when they transition from a centrally-planned economy to a free market system: how do we attract foreign investment to support local development? In this case study, Michael Kunz and his colleagues describe how they adapted and implemented a certification program that empowered Czech cities with the skills and brand to attract foreign investment. Their experience shows that collaborating with local communities to both attract foreign investment and achieve their own internal development goals is a successful method for promoting development in transitioning economies.